
Lead Gen Digital Marketing Specialist
- Hybrid
- Athens, Attikí, Greece
- Marketing
Job description
Netdata is looking for a Lead Generation Digital Marketing Specialist who knows how to turn strategy into pipeline. If you're passionate about B2B marketing in the tech/SaaS space, thrive in fast-paced environments, and know the difference between impressions and impact — we want to talk.
This is not your run-of-the-mill marketing gig. We're talking real lead generation, product messaging that actually converts, and a chance to build with one of the most respected names in open-source infrastructure monitoring.
What You’ll Be Doing
Own B2B lead generation campaigns across multiple channels (especially LinkedIn and other performance-driven platforms)
Manage and grow Netdata's presence on B2B social media, with a focus on engagement and conversions (not vanity metrics)
Support the product marketing team with messaging, assets, and execution that align to business outcomes
Lead and coordinate in-person events (industry conferences) to boost brand visibility and generate leads
Collaborate with the broader marketing and sales teams to align on funnel optimization
Track, analyze, and report on KPIs that actually matter: MQLs, CPL, and ROI (yes, we said it)
Job requirements
2–3 years of digital marketing experience, preferably in a B2B tech/SaaS environment
Hands-on experience with social media management for B2B (LinkedIn is your playground)
Experience organizing or supporting in-person events for brand and lead gen purposes
Strong writing chops and the ability to craft messaging that’s sharp, clear, and strategic
Excellent written and spoken English
BSc or MSc in Marketing, Business, Communications or a related field
An eye for detail and a good sense of aesthetics
Nice-to-Haves
Knowledge of email marketing, SEO best practices, and branding strategy
Familiarity with HubSpot or equivalent CRM/marketing automation platforms
Experience running LinkedIn Ads or other B2B paid media campaigns
Bring your portfolio, results, or campaign stories — we care about what you’ve done, not just what you say you can do.
Netdata is an Equal Opportunity Employer. We are committed to providing an inclusive work environment free of discrimination and harassment for everyone, regardless of race, color, religion, national or ethnic origin, sex, age, sexual orientation, gender identity, disability, sexual orientation, marital status, military service or other non-merit factor.
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